We help people become Medicaid eligible. Nursing homes are astronomically expensive. Self-pay can approach $20,000 per month. Self-pay means 100% of the cost of the nursing facility would come out of your pocket. To avoid that, we assist individuals and family members to become Medicaid eligible. Is this ethical? Very! In fact, the State recommends working with a professional to plan for such an eventuality. Over 75% of women and 50% of men find themselves in nursing facilities at some point in their lives.